Post Content
When the UCI team list was released for the upcoming season, there were many answers to be found about who will be riding what. One inclusion that didn’t reveal any details, however, was Aaron Gwin’s name under his eponymous racing team. What bikes were they riding? What would this team look like? And will Gwin himself be lining up at World Cups this year or be confined to the commentary box as he rehabilitates from an arm injury sustained early last season?We now have all the details. In short, the bikes will be from Crestline, but don’t go thinking this is a standard sponsorship deal. It will run far deeper, with Gwin taking part ownership in the brand that was founded a mere couple of years ago. Although not their first outing at World Cups, the RS 205 VHP frame was raced under Sam Blenkinsop last year, this does feel like a big step up for a brand that is still so relatively young. In an interesting twist, this isn’t a standard multi-year sponsorship deal, and Gwin will be coming on as a partner as an owner of the business at Crestline.
Gwin will be joined by Canadian racers Seth Sherlock and Mikey Delesalle. The team will race 2024 UCI downhill World Cups, World Championships, and select National races.
Aaron made time for us during a very busy team camp. While it might sometimes seem to be all glitz and glamour in mountain biking, I love the fact that we’re still raw enough to sometimes be about propping up a laptop in short-term accommodation as you pack in as much preparation and planning as you can, and answering questions honestly that fans of the sport will likely want to know about. I’m thankful that even as mountain biking becomes more pro the level of access athletes and team owners are prepared to grant media is so great, and it personally only makes me love mountain biking and World Cup racing even more.
Pinkbike Merch – https://pinkbike.link/merch
Subscribe for more content from the pulse of mountain biking.
Website – https://pinkbike.com
Podcast – https://pinkbike.link/pbpodcast
Instagram – https://instagram.com/pinkbike
Facebook – https://facebook.com/pinkbikecom Read More Pinkbike